Wisconsin State Fair

Sprecher at the Fair

Sprecher Root Beer, The Official Root Beer of the Wisconsin State Fair

Sprecher Brewery is pleased to sponsor the Wisconsin State Fair. The Fair is a great opportunity for people from all over to get a taste of what makes our State so great.

Below you'll find information on promotions we have arranged around the fair, information on where you can find Sprecher products on the grounds, as well as the details of our participation in Discover Wisconsin's day at the fair.

    Sprecher Stands (map here)

  • Sprecher Landing: Sprecher Landing is located on the north end of the grounds on the Grand Avenue close to the midway. We are offering a several of our beers on tap there in addition to Root Beer. A variety of unique foods and snacks will be available at Sprecher Landing as well as various Sprecher apparel and knick-knacks.
  • Root Beer Everything: Root Beer Everything is located in the middle of the fair grounds, on the corner of Center St. and Badger Ave. The Root Beer Everything stand will be offering Sprecher Root Beer on tap as well as a variety of other items. Also available will be a variety of additional Sprecher merchandise.

    Ticket Promotions

  • Grocery store ticket offers: Ticket offers available while supplies last!
    • Blain's Farm and FleetPurchase any Sprecher Craft Soda products from any Blain’s Farm & Fleet and
      register to win one ticket ($12 value) to the 2016 Wisconsin State Fair. Ticket valid
      for entrance to the Wisconsin State Fair August 4-14, 2016. Click for details, and here for the entry form. Entry form needs to be postmarked by July 24th.
    Restaurant offers: Ticket offers available while supplies last!
    • George Webb's

      With the purchase of any Sprecher soda from participating George Webb Restaurant
      locations, from July 1, 2016 through July 24, 2016, you have the chance to win a pair of Wisconsin State Fair tickets. Mail the completed entry form and a self-addressed stamped envelope to: Sprecher Brewing Co. Inc., Attn: George Webb State Fair Program, 701 W. Glendale Ave., Glendale, WI 53209. All submissions must be postmarked by July 24, 2016.